In developing my badge(s) I wanted to make some immediate and recognisable visual links to support my choice so have include Gill's links to Johnston's typeface for the London Underground, commissioned in 1913. Gill was apprenticed to Johnston at this time and later used the typeface as his inspiration when designing his font Gill Sans used initially for LNER in 1929.
Additionally I looked at the use of Gill Sans in the up-date of Penguin book jacket designs carried out in 1950 by Jan Tschichold
There are many visual references that I could have considered in this excercise but wanted to achieve the clear recognition and links for this typeface. I'm not sure what my choice of typeface says about me, although I'd like to think that it links with my ordered approach to typography and my consideration for balance and alignment.
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